Anil Ambani group launches direct-to-home TV service

DIRECT TO HOME: The service, starting Rs 1,490, includes a three-month subscription.

ibnlive.com is on mobile now. Read news, watch videos
be a Citizen Journalist. Log on to m.ibnlive.com NOW!

Related Stories

• Govt okays Reliance's DTH foray

• ADAG's Big TV set to make big splash in DTH mkt

• Bachchans sign Rs 1500-cr deal with Anil Ambani

Top Headlines

Top Videos

Most Popular

• Pak role in 26/11 attacks possible: Imran 

• Oil PSU strike continues, consumers bear the brunt 

• India screeching to halt as fuel runs out 

• Bringing Satyam auditor PwC to book may not be easy 

• Satyam fiasco: India's biggest fraud | Job search on 

• Raju in Hyderabad, won't flee: lawyer | BSE to drop Satyam 

• US backs India on 26/11 but Pak not listening 

• Army calls off Poonch gunbattle, fears terrorists escaped 

• Indian wildcard Devvarman stuns Moya in Chennai  

• Spiderman celebrates Barack Obama as "nerd-in-chief" 

• US backs India on 26/11 but Pak not listening 

• Satyam fiasco could affect Hyd metro rail project  

• Power slips out of Soren's hands yet again 

• Chidambaram's US visit put off, dossier talk on hold 

• Rampant criminal activities make Noida insecure  

• Not amused by starry tantrums? here are the fetishes 

• Watch: John Abraham's Aashayein stuck in the cans 

• Three Indian artists nominated for Grammys 

• Sanjay in political fray, SP says Dutt's the man 

• Let us do more to make India safer, says NRI engineer 

• Satyam fiasco: India's biggest fraud | Job search on 

• US backs India on 26/11 but Pak not listening 

• India screeching to halt as fuel runs out 

• Bringing Satyam auditor PwC to book may not be easy 

• Army calls off Poonch gunbattle, fears terrorists escaped 

• Satyam's looking: Wants strategic investor to bail it out 

• Oil PSU strike continues, consumers bear the brunt 

• Promising start by Pakistan, but need more: US  

• Pak role in 26/11 attacks possible: Imran 

• Sanjay in political fray, SP says Dutt's the man 

Photogallery

Find us on Facebook | Join IBNLive community

Stay ahead with G-Talk Buddy | Click now!

Mumbai: The Anil Dhirubhai Ambani Group launched its direct-to-home (DTH) television broadcasting service on Tuesday under the "Reliance Big TV" banner with a bouquet of 202 channels for customers across India.

The service, starting Rs 1,490, which includes a three-month subscription, will be available from some 1,00,000 outlets in 6,500 towns in the country. The group has also set up a customer service cell that can handle over 50,000 calls a day.

"With the launch of Big TV DTH, we aim to accelerate the growth momentum and enhance the value of many million shareholders of Reliance Communications," chairman Anil Ambani said.

"The huge potential of a quality and value-offering in the home entertainment service market offers us a unique opportunity to tap the strengths and synergies of telecom and entertainment sectors embedded within Reliance ADA Group."

Some of its competitors include Dish TV, TataSky and Sun Direct TV.