It's vada pao day and Mumbai's binging

VADA PAO TAKE: A vada pav is to Mumbai, what the burger is to the US.

Other stories in the section:

After Vienna victory, it's time to face the nation

What does this deal mean for India and who will ultimately benefit from it?

• CNN-IBN spl: Under the influence, behind the wheel | Vote

• NSA clears the air on China's role at NSG

Featured Blog

Rajdeep Sardesai

Tale of Two Azmis

Featured Slideshows

Related Headlines

powered by

• Mumbaikars celebrate Vada Pao Day and how!
• McVada: What's cooking between Shiv Sena and Macs
• Vada pavs to make burgers bite the dust in US

Keywords: Mumbai, Vada Pao Day

Mumbai: A vada pav is to Mumbai, what the burger is to the US and athough no one really has any clue of how it all began, the humble mashed potato packed into a bun has never had problems finding takers.

"Well, on my way back from work, it is so easy to grab one of these," says an office-goer, Kishore Mehta.

And if it was hygiene that kept this mouth-watering garibon ka pav-bhaji from making it big, the branded version of jumbo king definitely promises to take it to that league.

"Hygiene and cleanliness was something that kept most of us away from this wonderful thing called vada pav. What we aim to do is that through our common kitchens and high standards, not only keep it affordable, but also make it hygienic," says Dhiraj Gupta, MD, Jumbo King.

As much as the convenience of picking up a vada pav on your way to or from or between work, eating one also gives you the essence of being a Mumbaikar.